I don't replace your event team. I work alongside it - bringing the commercial, partnership and experience perspective while your team keeps its operational expertise.
An external international development partner - working alongside your local team.
Depending on the project, I can work fully remote, join on-site for the moments that matter, or blend both - whatever fits your team, your timeline and your budget.
Analysis and benchmarking, workshops and concept development, partnership strategy and pitch materials, hospitality journey design, budgets and timelines - handled remotely, wherever you're based.
Kick-off and site visits, key partner and production meetings, the final preparation days and the event itself - on the ground with your team. Travel and accommodation typically arranged by the client.
A blend of remote strategic work and selected on-site phases, scaled to fit the project, the team and the budget. The right mix, agreed together from the start.
You may not need a full-time Director of Partnerships or Experience Director. But you need that expertise for a relaunch, a new format, a partnership campaign or the six months before the event. You get senior-level thinking for the project, without creating another permanent role.
Your team knows the event inside out. I bring the outside eye needed to develop what it could become next - ideas from other sports, premium automotive, international benchmarks. The combination of both is where the best ideas come from.
European markets, premium brands, international guests, luxury automotive and motorsport - the perspective events in Belgium, the Gulf and the US are actually looking for. English-language communication and international networks, ready to use.
The line between me and pure consulting is execution. I don't just write the strategy and leave. I stay with the project through delivery - on-site for the moments that matter, remote for the rest. The project doesn't lose momentum when I'm not in the room.
Not sure where to start? We can begin with one clear module - a low-risk first project that proves the model before committing to the full scope.
Tell me about your event. I'll tell you honestly where and how I can add value.